Larry Lovett, Nicole Hanley, Alexis Swanson and Trevor Traina attend Venetian Heritage MAN RAY Photo Exhibition at VBH on May 4, 2006 in New York. This is a BETA experience. 78 Alexis Traina Photos and Premium High Res Pictures - Getty Images Images Editorial Video Editorial FILTERS CREATIVE EDITORIAL VIDEO 78 Alexis Traina Premium High Res Photos Browse 78 alexis traina photos and images available, or start a new search to explore more photos and images. . Alexis Trainas ode to Napa Valley, which appears in the November issue of Town & Country, went to the printers before the devastating fires broke out in California earlier this month. Happy birthday to Mr. [16] Traina is married to Alexis Swanson Traina and has two children. Theres nothing I love more than sitting in the passenger seat with him driving, going nowhere fast. Right now some 150 charities--including Meals on Wheels and Stand Up to Cancer--are benefiting from IfOnly. So with $300,000 in funding from friends and family (and receiving a credit from Haas for writing up the business plan), Traina hired a small team of programmers, moved them into the upstairs nursery of his father's house and launched CompareNet. Is this socializing, is it business? Though Traina was approved by a unanimous voice vote of the United States Senate in March, he could not officially go to work in Austria until his credentials, in the form of a sealed letter from the president of the United States, were accepted by Dr. Alexander Van der Bellen, federal president of the Republic of Austria. I was at boarding school when my parents (pictured here) called to say, We just bought a vineyard in Napa Valley! Thirty-two years ago my serial entrepreneur father, Clarke Swanson, got an itch, a romantic notion of the American dream, and in the blink of an eye purchased a hundred acres in Napa Valley, on Oakville Cross Road. In the 1880s, Crabb added an addition to the home,and after a terrible fire in 1997, the home was nearly completely rebuilt. First Name. "The house became a case study for all of us," Alexis explains, "asking the question, How do we live with young children, romance, and fantasy with all of this art?" The sale marked the end of a chapter in the journey that has defined my adulthood, one that tested my fathers patience daily as I discovered a love of product design and creating new tasting experiences. All rights reserved. Plus, there are our daily edits of the hottest openings, tables and tickets, as well as our coverage of the most glamorous events in what is the most stylish state in the USA. In 1997, the home was destroyed by an electrical fire (thankfully, no family members were present). Hearst Magazine Media, Inc. All Rights Reserved. Children duly arrived; the couple moved in two weeks before their second child, Delphina, was born (her elder brother, Johnny, is now two). In. As my temporary unemployment began, I knew I wanted to use my free time to tell the story of the valley, and to do it in a way that would illuminate the fact that life here is no longer centered exclusively on wine. "We didn't want flashy-new," he says. Alexis's ethnicity is unknown, whose political affiliation is currently a registered American Independent . We interviewed and photographed peoplesome of whom appear in my book, some of whom dontwhose spirit, innovation, and creative gifts we think define this magical place today. "We had absolutely no idea what we were getting ourselves intothe project just grew and grew," admits Alexis; but, she adds, "for Trevor and me, the house was a shameless love poem to each other.". One of our favorite family traditions is bringing out our collection of Bavariannutcrackers, candelabras, smokersand pyramids. Previously cities included Oakville CA and New Orleans LA. Go to Appearance > Customize > Subscribe Pop-up to set this up. He went on to become winemaker at Harlan Estate and Bond, producers of some for the most sought-after cult wines ever made in the United States. It was part of a Christmas gift to my now husband, Kurt. Ultimately, as she discovered, "the art lives with us, rather than us with it.". Subscribe. The latest fashion news, beauty coverage, celebrity style, fashion week updates, culture reviews, and videos on Vogue.com. By boarding school, things had started to come around: Id found a new hairdo, zip code, Benetton, whole new set of friends, and pool of suitors. To revist this article, visit My Profile, then View saved stories. Situated in Pacific Heights, one of the city's most rarefied neighborhoods, the home, which Traina shares with his wife, Alexis, and their two children, was decorated by his neighbor Ann Getty. Alexis Traina, "Gigi Burris makes insane hats all year round, but Im particularly fond of this straw stetson with an extra broad rim." Weve just bought a vineyard in the Napa Valley. As we hung up the phone, I wondered just how far Falcon Crest was from this new vineyard. The enormity of the renovation might have defeated some newlyweds. Alexis parents, Elizabeth and W. Clarke Swanson, uprooted their family (Alexis sisters, Veronica, a clothing designer, and Claiborne, a photographer, are based in New York) from Naples, Fla., in 1985, when they purchased 100 acres on Oakville Cross Road and started Swanson Vineyards. If you purchase an Italian wine apprenticeship with master sommelier David Lynch ($3,200), the box will be lined with corks. My parents always had friends around and there was a lot of entertaining, and summer was spent hereall summer.. Pictured from left to right: Alexis Swanson Traina, Claiborne Swanson Frank, Veronica Swanson Beard; photo by Trevor Traina. Alexis Traina was reunited with her familyher sisters, fashion designer Veronica Swanson Beard and photographer Claiborne Swanson Frank, and parents were in Austria for the celebration. Thats when I thought, how is it possible that in a world of so much color, we were operating in blue text bubbles and emojis, or modern caveman hieroglyphics as I call them." But, if you ask Alexis Swanson Traina, that s exactly why she launched a line of $12.99 wines at Target. I had originally hoped to collaborate with my sister on the entire book, but she was 8 months pregnant when I wasoffered the opportunity, so we just worked on the cover andspecificportraits together. "We have specialists for our categories to reach out to luminaries," he explains. In the book we talk a lot about the idea of collecting, whether its stocking a bar or a prop closet, says Alexis. Situated in Pacific Heights, one of the city's most rarefied neighborhoods, the home, which Traina shares with his wife, Alexis, and their two children, was decorated by his neighbor Ann Getty.. "My father collected Faberg jewelry and vintage cars. The goal was to create a useful guide to the place and to offer a look at the people who make it special. Back in 2020, Traina an author ( From Napa with Love ), former vintner and influential creative found herself glued to her phone, checking on friends and family via texts: "I'm embarrassed to admit the hours I spent reading and sending those blue and gray bubbles." The Swansons' 50th Anniversary Celebrations May 31, 2019 | By Bev Church | St. Charles Avenue June 2019 Liz and Clarke Swanson's 50th anniversary celebrations began on Thursday with a private concert at Preservation Hall, a second-line to Napoleon House and a beautiful cocktail buffet and dancing. "I knew that this big thing was happening across the Bay [in Silicon Valley] and that I was going to leave business school with a startup Internet company," he recalls. "Collecting is a disease that runs in the family," he says. It is a perfect gift for this holiday season. Theres so much growth in being able to explore new creative endeavors, and thats what I think is so fascinating about life, says Alexis Traina. (Trevor found a Proustian double-peacock bench at Steinitz in Paris to set against it.) Email: swhiting@sfchronicle.com Instagram: @sfchronicle_art. This story appears in the November 2017 issue of Town & Country. Arriving at their historic, Victorian-style Oakville home, its easy to understand why the pairknown for their notable art collection, philanthropy and omnipresence on the San Francisco social scenepack up their kids almost every weekend and head here to unwind. And the rest was history.. Do you have info to share with HuffPost reporters? For Trevor, raising a family at his childhood home is twice as sweet. It's the end of a long day that some would find exhilarating, others exhausting and Traina simply typical. It is an impressive roster. The landscape architect Madison Cox, who created the elegant treillage-framed white gardens, suggested that the front doors be painted lacquer red, an antic touch that hints at the drama inside. One of my very favorite parts of the holiday season is the revolving door of sweet tokens, gestures, and gifts delivered by friends and family. Aside from being a wine connoisseur, author, and entrepreneur, Traina is also a well seasoned traveler, and now that the official first day of summer is around the corner, she wants to share her favorite summer travel essentials. It never ceases to amaze me.. We may earn commission from links on this page, but we only recommend products we back. It is a perfect gift for this holiday season. Trevor Traina has been married once. He hired Andre Tchelistche , godfather of American wine, and his young apprentice, Marco Cappelli, to make elegant and refined wines under the label Swanson. THROUGH WINE." -ALEXIS SWANSON TRAINA, SWANSON VINEYARDS CREATIVE DIRECTOR SWANSON SIP SHOPPE is delightfully whimsical Shoppe, a candy store for adults, showcases sips of Swanson Vineyards' nest library vintages . Both Trevor and Alexis grew up absorbing exuberant taste as a baba soaks up rum. There's this incredible mix of business and art and creativity that's producing a new Renaissance." Trevor Traina has not been divorced. 22 Black-Tie Wedding Guest . A life-size black-and-white Hiroshi Sugimoto photo of Queen Elizabeth rules over the Cool Britannia red hand-blocked velvet-lined living room. Wake up to the day's most important news. Here, time slows down, and things like cars, wine and friendships evolve and improve with age. It goes with absolutely everything and brings me endless joy." "He thinks on a much grander scale!". Allison Speer, Alison Pincus, Marissa Mayer, Denise Hale, Dede Wilsey, Kathryn Lasater, Alicia Engstrom, and Ken Fulk were some of the locals who jumped the pond to attend Trainas festivities. Year. "So many memories are connected to being outdoors," Roman says. , $25) released in September, takes readers on a whimsical armchair tour of the valley through the eyes of some of its most notable denizens (filmmaker Roman Coppola, wine proprietress Ann Colgin, artist Ira Yeager and the like) with scrapbook-style itineraries, entertaining tips and a glimpse inside Alexis magical life at the end of a private road off Highway 29. Shop Our Favorite Saks Friends & Family Deals, Your Privacy Choices: Opt Out of Sale/Targeted Ads. ", The couple love to entertainTrevor sits on the boards of seven nonprofits, and one of Alexis's projects at the winery is "to partner with companies that celebrate pleasures complementary to wine drinkingincluding Chicago's Vosges Haut-Chocolat, domestic caviar from Tennessee, and iced coffee from New Orleans." " Alexis Traina, "My summer bags are always bursting with Veronica Beard dresses, bathing suits and jean jackets. These two works formed the nucleus of a sophisticated collection that now spans the decades from Eggleston and Arbus to Gursky and Wall. Heres how. The crimson velvet is dusted with gold; "at night, by candlelight, it's really potent," says Alexis. ", At the time it was a breakthrough idea. With unparalleled photography, insightful journalism and sophisticated wit, it is the arbiter of Californias taste and trends. Alexis Swanson Traina, Contributor. Veronica Swanson Beard and Veronica Miele Beard. Two years ago, his collection was exhibited at the de Young Museum, where he is a board member. She claims the long, unpaved, tree-lined driveway as being her favorite spot on the property. Alexis Traina Shares Her Summer Essentials. Many of the guests stayed at the super-luxe Hotel Sacher Vienna, the birthplace of the famed chocolate and apricot cake, the sachertorte. Just about the only member of Traina's clan who seemed to have escaped the blessings of providence was President James Buchanan, who had the misfortune of being followed in the White House by Abraham Lincoln. I am obsessed with a pine scented candle called Frasier Fir by Thymes. confetti, party hats, miniature American flags and a collection of tap-dancing shoes for after-dinner amusement. Of course, if you want someone to design and furnish your own Pitti Palace, Traina can undoubtedly find the luminaries to do that, too. One hundred percent! she says. "My name was still scribbled in pencil on the back," he says with a smile. A writer and filmmaker (Golden Globe for, By Alexis Traina. Although the house had survived the 1906 earthquake that devastated the city a year after it was built, it had been in the same ownership for a half century, and its patina of genteel shabbiness had confounded most prospective purchasers. They come in a dozen or so colors and are perfect for summer.- Alexis Traina, "This white enamel David Webb ring is my summer go-to statement piece of jewelry. I wasnt quite sure what that meant, just that I wanted to work with them.. The 45-year-old tech entrepreneur had woken up in Los Angeles that morning, having spent the previous evening at the Oscars. (The grotto furniture has sentimental meaning for the Trainas--it was used as part of his surprise marriage proposal in Bergdorf Goodman's handbag rotunda.). He says, In 1975, I bought an old cabin, put a cupola on the top, and called it Tucker Farm Schoolhouse to make it sound legit-ish. He lives in San Francisco and walks three miles a day on the steep city streets. I knew the house prior to the fire, and I was so crazy for it, says Alexis, who moved from Florida with her family to the region in the mid-1980s. And then one day, the pay phone rang in the hallway of my dormitoryit was my Dad calling, with news: Were moving. "It used to be embarrassing to go to bars and demand Sunset Passions," he remembers, as he sips a glass of cabernet from his in-laws' Swanson Vineyards in the Napa Valley--his wife, a wry Southern beauty, is from the frozen-foods family. And what better place for a Renaissance man to play than amidst the dizzying variety of activities offered by IfOnly? ". Traina and his wife, Alexis, packed up their two children and moved to Vienna. I started by collecting American art in my twenties. Wishes are delivered via cleverly devised themed packaging--a quarterback experience with Joe Montana ($43,000) will arrive in a box with a note resting on a piece of turf. I've spent my entire life as a connector of people," Trevor Traina says in his cozy San Francisco den. The odyssey even involved an overnight stay in Pyongyang as a guest of the late Kim Jong Il, who, among other things, was a car aficionado. It wasn't all work. A donor to Republican causes, Traina had sought the posting in Austria because his maternal grandfather, Wiley T. Buchanan, had served in the same post under President Gerald Ford. The home was built in the 1860s by H.W. Meadowood just opened their new spa, and it is pretty incredible and special. site IfOnly, and their two children, Johnny and Delphina, lead in the valley. 2023 BuzzFeed, Inc. All rights reserved. They were seduced by a light-flooded Edwardian mansean appropriate setting for Alexis, whose cameo looks seem fashioned for a John Singer Sargent canvas. In fact, we planned a big outdoor christening, but it rainedand it never rains in Napa. The quick-thinking couple cleared out all the furniture in the seldom-used formal parlor to allow about 60 guests to gather inside for the ceremony. It looked like a beautiful time was had by all. The silver-haired free spirit is known for amassing one of the most legendary prop closets in the valley, filled with trinkets and tchotchkes to. New to Traina's list of endeavors is becoming CEO of messaging app, .css-gegin5{-webkit-text-decoration:underline;text-decoration:underline;text-decoration-thickness:0.0625rem;text-decoration-color:inherit;text-underline-offset:0.25rem;color:#9a0500;-webkit-transition:all 0.3s ease-in-out;transition:all 0.3s ease-in-out;}.css-gegin5:hover{color:#595959;text-decoration-color:border-link-body-hover;}HiNote. Alexis Traina was reunited with her familyher sisters, fashion designer Veronica Swanson Beard and photographer Claiborne Swanson Frank, and parents were in Austria for the celebration. Feature photography by Clairborne Swanson Frank, Katie von Strasser is a former ballerina with a background in fashion and art. Alexis own style of entertaining is charmingly high-low. "San Francisco right now is like the Florence of the Medicis. Just down the block are Oracle's Larry Ellison, Yelp CEO Jeremy Stoppelman, Zynga's Mark Pincus and Apple's design genius, Jony Ive. By entering your email and clicking Sign Up, you're agreeing to let us send you customized marketing messages about us and our advertising partners. HiNote was birthed during the pandemic in a time of such uncertainty, when we were all turning to our phones for communication and connection, says Traina. I could often be found doing business at my roll-top desk, shuffling papers and stamping voided checks; flipping through Harpers Hideaway Reports researching my parents travels; or at my mothers knee in dusty antique shops, that always played quiet AM radio. Johnny sits atop "Herby," a . Creative Director, Swanson Vineyards. IfOnly takes 20 cents of each dollar spent, while the luminary and charity split the rest, with a required minimum of ten percent of the gross going to the charity. We may earn commission from links on this page, but we only recommend products we back. These little collections tell the story of a person, their taste and sense of humor, but more importantly, what kind of fantasy they are creating.. Photo: Photographed by Drew Alter. It. Hearst Magazine Media, Inc. All Rights Reserved. Michael Taylor decorated Trevors parents homes, and his grandmothers house in Newport, Rhode Island, was done in the 1960s by Valerian Rybar; Thomas Britt decorated the homes of Alexis parents. Top Image: Carlo Mondavi is equal parts entrepreneur, winemaker, and goodwill ambassador. Alexis and Trevor Traina tapped into San Francisco's design historyand the talents of iconic family friendsto create a dramatic setting for their young family. Crabb, a Napa Valley pioneer who founded the To Kalon winery. The family tree also includes great-great-grandfather Herbert Henry Dow, who founded Dow Chemical; Trevor's onetime stepmother, bestselling novelist Danielle Steel; and his former stepbrother, Sean Wilsey, author of the bestselling memoir Oh the Glory of It All, which redefined sibling rivalry, the perils of wealth and why children should never have unsupervised access to their stepmother's lingerie drawer. There were no databases of products where you could compare television sets or phones and that sort of thing. Music, entertainment, wineries and golf are among IfOnly's other categories. At a charity auction, he bought an hour of tennis with John McEnroe. Mine was wine; Claiborne (center)s, photography; and Veronica (front)s, fashion. I asked them to tell their Napa Valley stories and to describe the places, things, and experiences they love about the valley. Alexis Traina, "Who isnt a sucker for a chic camo canvas bag for summer? Theyre not necessarily light weight or modern but they say: Ive arrived, and Im ready for some serious fun. The house we built together in San Francisco is very contemporary, with my photography collection and objects weve inherited and purchasedits a more sophisticated mix, in a sense, Trevor says. Home Design Inside the Home of San Franciscos Most High-Profile Couple, For tech entrepreneur Trevor Traina and his wife Alexis Swanson Traina, a historic Napa Valley home is an ideal respite from city life. Over the weekend, Traina celebrated his 50th birthday with a series of lavish parties attended by San Franciscos high society. My whole life I have wanted to be an ambassador because it was what my grandfather did, Traina told The Chronicle before his departure. She's the modern face of Napa Valley luxury. Yes, tourists still pack tasting rooms and trek wine trails, but Napa Valley has also become a haven for entertaining, hobnobbing, creating, and soul-searching. How many times has Trevor Traina been divorced? [13] His hobby is collecting photographs, an exhibition of his collection in summer 2012 at the Fine Arts Museum was discussed in the media. "I had a dirt bike and loved exploring the mountainside on it." Magic that celebrates ones surroundings. When they rebuilt it, they modernized it and reworked some of the space. Alexis Swanson Traina, creative director of her family's winery, Swanson Vineyards, lives a life that is rich in delight. She chronicled it all in a blog, Alexis' Napa for the Curious and Eccentric. "And I told my parents that they were now free to live as long as they wished." Since then, the Trainas have made plenty of their own memories at the estate. An interior designer and event wizard, Ken Fulk first visited the valley in 1994, and says We came to Napa on our very first trip to California. Use of this site constitutes acceptance of our User Agreement and Privacy Policy and Cookie Statement and Your California Privacy Rights. This fall, Claiborne and I shared an amazing story,inspired by my book for Town & CountrysNovemberissue, where she shot all the portraits and that was super special for us both. So if you want to, say, play a round of golf in Big Sur with Greg Norman or have Alice Waters oversee the catering for your private dinner party, it can be arranged. WHILE ON THE TOPIC OF decorating with chinoiserie wall panels, came across the wonderful Victorian-style summer home of tech entrepreneur Trevor Traina and his wife, Swanson Vineyards creative director Alexis Swanson Traina, an hour outside of San Francisco. After Swanson Vineyards was sold in 2016, Traina continued to pursue her connection to the winery world, publishing her lifestyle guide From Napa With Love, which features coveted insight into. Below the house is something almost as dramatic: a 3,000-square-foot basement blasted out of solid granite to display the photography collection away from sunlight. All I knew about Napa was what I learned watching Falcon Crest. Beloved fashion designer Andrew Gn, who is based in Paris, but has a considerable following in San Francisco, was also in Austria for the soire. We have a number of family portraits, of my grandparents and my mother, and pieces of furniture I grew up with in various houses, he says. Hamish Bowles is entranced. Alexis Traina, "These street-legal house slippers are some of my favorite summer accessories." Expansive views of the Golden Gate Bridge and Alcatraz compete with Traina's remarkable 300-piece photography collection--including works by Walker Evans, Robert Frank, Cindy Sherman and Andreas Gursky. "That was a pretty serious acquisition, but it would probably go for a lot more than that now," he notes. From Hollywood talents to art-world tastemakers to tech titans, each month we interview the leading lights who make this state the creative and entrepreneurial center of the country. Consider, for example, some of her favorite pairings: Oreos and merlot, cake and Sancerre, barbecue chips and ros, chocolate bonbons and a bottle of Modern House Wines, a project that she started at Swanson in 2000 with the help of Andy Spade (another contributor to the book and one of her favorite partners in crime). Needless to say, we were immediately smitten. Traina's business instincts also apply to the arts. Elizabeths favorite place to entertain is a 1904 utility barn on her property, which she describes as Marie Antoinettes poor sisters ballroom, complete with a special perfume thanks to the henhouse thats attached to it. We keep the valleys mechanics quite busy, Trevor admits. 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Sam Whiting is a San Francisco Chronicle staff writer. "Our tennis person used to do all the tennis sponsorship for Reebok. WHILE ON THE TOPIC OF decorating with chinoiserie wall panels, came across the wonderful Victorian-style summer home of tech entrepreneur Trevor Traina and his wife, Swanson Vineyards creative director Alexis Swanson Traina, an hour outside of San Francisco.Located in Oakville, in the Napa Valley, the home was built in the 1860s by H.W. Five O'Clock Somewhere: Riverside Sundowners At Zambia's Luangwa Safari House, Designer Mara Hoffman on Her Vibrant New Activewear Line, Cara Delevingne, Tag Heuer Raise Funds for Cecil the Lion Researchers, This 50 Million Vertical Ship Will Revolutionize Ocean Exploration, Vatican For Sale: Very Wealthy Rent the Sistine Chapel, Dine with the Pope and Buy Secret Archives, Mido Launches Watch Design Contest With Famous Timepiece Designers. I felt that story needed to be told. The drive from San Francisco to the Napa Valley takes only a little more than an hour, but for tech entrepreneur and IfOnly CEO Trevor Traina and his wife, Swanson Vineyards creative director Alexis Swanson Traina, the two places feel as far away from each other as possible. She specializes in portraiture and creates images that feel like intimate X-rays, pictures full of textured physical details set against back-drops of personal history. Last Name. The mother of two is married to entrepreneur and philanthropist Trevor Traina, attends many society galas and. "We were both so passionate about creating a home and a family and a life," says Trevor. (Photo by Darryl Nitke). The mix is no coincidence. Now theyre reinventing the narrative of wineand doing a good job at it. Getty's three full-time seamstresses were set to work on the Trainas' maharaja library, sewing a dense tapestry of the eyes of peacocks' tail feathers to its gently curving wall. It also helped that Getty "runs a true atelier, filled with acres of ancient textiles, books, and furniture from every corner of the Earth." [14] [15] Traina made a major loan of photographs to the Albertina museum in Vienna for the Fall 2021 exhibition American Photography. Aside from her professional title, she is also the wife of The Trainas friends were treated to several parties, including a sit-down dinner with live accordion players, and tours of Viennas top attractions like the Palais Liechtenstein as well as a glimpse of the famed Lipizzaner stallions. His mother, philanthropist Dede Wilsey, is the powerhouse behind the 2005 reopening of the de Young Museum, the Herzog & de Meuron-designed fine arts temple. Along with Britt, Ann Getty worked with the Trainas to realize their specific vision. "Because of my two kids, my wife has exiled the more risqu images to far walls," he says, staring out from behind one of his Frederick Remington statues. Instagram feedswere inundated with pictures from the over-the-top events. That afternoon, he canceled his Virgin America flight home in favor of hitching a ride on a friend's private jet. Lorenza rose is produced by Michele Ouellet, a Napa Valley native and fashion model, and her mother Melinda Kearney. We keep the valleys mechanics quite busy, Trevor admits. I thought that at the time I would never have the kind of wallet to have a great collection, so I turned to photographs." Trevor Traina, Alexis Swanson, Veronica Beard and Jamie Beard attend The Museum of The City of New York, The Directors Council 20th Annual Winter. Working out of a bright penthouse watched over by a giant stuffed bison head in San Francisco's North Beach neighborhood, Traina has gathered a team of 35 engineers, account managers, marketers, copywriters and, most important, "talent wranglers" like himself.
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